The Effects Of Total Quality Management On Profitability: The Case Of International Organization For Standards (Iso) Certified Companies In Kenya
Date
2013
Authors
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Publisher
KCA University
Abstract
Total Quality Management (TQM) is an accepted technique to ensure performance and
survival of businesses in modern economies. Recent studies claim that the successful
implementation of TQM could generate improved products and services, as well as reduce
costs, lead to more satisfied customers and employees, and eventually improved financial
performance. The purpose of this study was to establish whether this nature of relationship
exists between TQM and financial performance in ISO certified companies in Kenya. The
objective of this study was, therefore, to establish the effect of the implementation of TQM
in ISO certified companies in Kenya. This study was a survey focused on establishing
management environment, quality control tools and techniques, focus on customer and
focus on supplier relationship affect ROA as a measure of financial performance. All the 38
ISO certified companies formed the sample of this study effectively making it a census.
Data was collected by a questionnaire delivered by hand to the selected ISO certified
company and collected after a week. The study found that management environment, quality
control tools and techniques, focus on customer and focus on supplier relationship affected
the returns of ISO certified companies. However, the regression analysis showed a weak
relationship among the variable. This indicated by the constant term, 6.68 which was not
significant; the coefficient of quality management environment, -24.27 which was
statistically insignificant; the coefficient of focus on customers, 12.27 which was
statistically insignificant; the coefficient of quality control tools and techniques, 7.06, which
was statistically insignificant; and the coefficient of focus of supplier relationship, 7.37,
which was also statistically insignificant. The study recommends that ISO certified
organizations should put in place strong management environment policies. The policies
should focus on putting in place a favorable work environment and ensuring sufficient
financial resources that will enable achievement of organizational objectives and boost
profitability. Focus on the customer should also be strengthened. Companies should put in
place more effective mechanisms for quality control. Supplier relationship should also be
strongly managed.
Description
Keywords
TQM, Profitability, ISO Certification